Here's a sample from
the "15 Biggest Mistakes" report:
Rule 7: Do they identify enough of the customer's buying criteria before they present.
Studies show that the more buying criteria on the customer's mind, the less important is any single one (such as price) is to the purchasing decision.
Here's a sample from
the "10 Biggest Mistakes" report:
Rule 7: Failure of the 80/20 rule:Spending 80% of your time with the bottom 20% of the sales people.
(key: Spend time with the middle group, "emerging contributors")
15 biggest

Secrets of
Sales Management Success

10 biggest mistakes

         This program is customized in great detail to the needs and priorities of the audience. Sales expert and author Kevin Davis, who was a highly successful sales manager for seven years, draws on his extensive experience to illustrate this presentation with personal stories and examples.

         Topics to select from include:

  • The job interview: finding eagles - and spotting turkeys
  • The first 90 days: an action plan for a new hire's success
  • Increasing sales productivity with the Performance Improvement Process
  • Sales management 101: the basics for newly promoted sales managers
  • How to deliver sales meetings that get results
  • How to coach sales skills and sales strategy - and the crucial difference between them
  • Stop selling - start leading!
  • Creating the Sales Manager Coaching Guide
  • How to coach Kevin's sales training program to achieve maximum results from your sales training investment
  • The plan for professionalism
  • Leadership skills for sales managers

         Formats: Keynote, Half-Day, Full-Day Seminar

          "I have noticed a marked difference in the quality and organization of our sales meetings as well as more efficient management through development of your "Plan for Professionalism" program. I highly recommend your services to any sales executive who wishes to improve the productivity of sales managers."
Roy H. Chestnutt
Director, Sales and Marketing, PacTel Cellular

          "The sales manager's coaching guide that we developed during your program has proven most valuable for evaluating an individual's sales performance and then taking corrective action to increase productivity. Frankly, I don't know how we managed our staff without this valuable tool."
Craig L. Scott
Eastern Group Sales Manager, F.W. Dodge/McGraw-Hill

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