Here's a sample from
the "15 Biggest Mistakes" report:
Rule 7: Do they identify enough of the customer's buying criteria before they present.
Studies show that the more buying criteria on the customer's mind, the less important is any single one (such as price) is to the purchasing decision.
Here's a sample from
the "10 Biggest Mistakes" report:
Rule 7: Failure of the 80/20 rule:Spending 80% of your time with the bottom 20% of the sales people.
(key: Spend time with the middle group, "emerging contributors")
15 biggest

Sales Management Leadership
in the 21st Century

10 biggest mistakes
Sept. 10th & 11th, 2008; Lake Tahoe, NV
Your Program Facilitators: Kevin Davis & Tom Gundrum
COURSE CONTENT
Day 1: 8:00-5:30

Awareness

Any improvement process must first begin with an introspective look at the current mindset and attributes that may be restricting maximum effectiveness.
  • Introspection: Evaluating Routines
  • Leading High Velocity Change
  • The "Why" and "How" to Become More Proactive
  • The Leadership Mindset for Better Decision Making
Return on Effort

Time is a limited resource. Gain power in every hour.
  • Defining Effective Priorities
  • "ROE" Gap Analysis
  • Managing Information Flood
  • "ROE" Best Practices
  • Tactical Mapping: Defining Priorities, Strategies & Resources to Achieve Business & Sales Objectives
Recruiting and Selection

Building a high performance sales organization begins by attracting and selecting high quality salespeople.
  • Candidate Profiling
  • Creative Sourcing to Increase Candidate Flow
  • Differentiating Your Opportunity In a Competitive Environment
  • The Selection Process
  • SELECT-QUEST: Your new interviewing system/tool for Hiring Only "High Probability of Success" Candidates
Performance Coaching, Part 1

Coaching is the ability to consistently demonstrate leadership competencies that accelerate individual and team development.
  • Converting Organizational Expectations Into Performance Standards
  • Consistently Raise the "BAR"
  • Sales Effectiveness Assessment
  • Partnering for Success Coaching Model
Day 2: 8:00-4:00

Performance Coaching, Part 2

Continued from previous day.
  • Coaching the Sales Process for More Consistent Results
  • Key Performance Indicators Dashboard
  • Field Coaching Techniques
  • Managing Key Success Indicators
  • Observing & Coaching the Sales Process
  • Counseling - for when coaching doesn't work
Communication & Retention

Effective communication accelerates job satisfaction, career growth, employee loyalty, and commitment to excellence by creating a culture that fosters greatness.
  • Communication Self Assessment
  • Understanding Motivation
  • Energizing Your Environment
  • Recognizing Achievements
Tactical Map

Next level sales leadership effectiveness is the ability to integrate and sustain new management behaviors in your existing culture.
  • Installing Go Forward Commitments
  • Tactical Mapping: 100 Day Perspective
Leadership

Expect the best from others only after expecting the best from yourself.
  • Defining Characteristics of Great Leaders
  • Identifying your Leadership Strengths and Weaknesses
ALL ATTENDEES RECEIVE:

  • Pre-Work Book, “Listen Up, Leader"
  • A Comprehensive Sales Management Workbook
  • CD-Rom Containing 29 Contemporary Sales Management Tools
  • Success Insights OnLine Communication Assessment
  • Sales Management Effectiveness Assessment
  • Research Reports On Sales and Sales Management Effectiveness
CLICK HERE FOR MORE DETAILS ABOUT THE SEMINAR

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