TopLine Leadership Blog

Get Commitment in Business to Business Sales

A common problem for salespeople is getting “go-forward” commitments (specific actions the customer commits to take). As a coach, you need to ask your salesperson what actions the customer has taken. What’s important is not where your salesperson is in his or her selling process, but where the customer is…    Read More

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Sales Secrets for Business to Business Selling

Stockbrokers and banks know that a client who has a single account is more likely to switch providers than a client who has multiple accounts. The more products and services a customer buys from you, the higher their switching costs and the more difficult it is for them to change…    Read More

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Get Sales Feedback from your Customer

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